Built in real studios. Designed for the future of group fitness.

Jezzr is a performance-driven group fitness platform for rowing and cycling workouts. By combining real-time performance data, team play and strong coaching, Jezzr helps studios create immersive workouts that keep members motivated and coming back.

From boutique studio to technology platform

Jezzr was born inside RowStudio, a boutique indoor rowing studio founded in Amsterdam in 2019.

From the beginning, the goal was simple: create workouts that are measurable, engaging and fun. By combining performance data, races and team challenges with great coaching, RowStudio quickly developed a unique training experience.

Because the right software didn’t exist yet, we built our own platform.

Over the years Jezzr was tested and refined in a real studio environment across thousands of classes and more than 150,000 participant visits.

This real-world development approach shaped Jezzr into a platform designed not just for technology — but for trainers, studios and members.

Bringing the platform to studios worldwide

In 2025, Jezzr was separated from the physical studio location and developed into an independent platform supporting studios worldwide.

That same year the platform expanded beyond rowing to also support indoor cycling workouts, enabling studios to create hybrid training formats that combine cardio, strength and competition.

Today Jezzr helps studios deliver data-driven, immersive and highly engaging group workouts — built for trainers, studios and members alike.

The Jezzr team at FIBO, the world’s leading fitness trade show.

Meet the Team

Benno den Teuling

CEO

Maik van Wel

CTO

Sven van Egteren

Marketing Manager

Sterre Spijker

Training Manager

Technology & equipment partners

Jezzr is designed to integrate seamlessly with leading fitness equipment and technology partners. The platform connects to rowing machines and indoor bikes via the ANT+ standard, enabling reliable real-time performance tracking.

Jezzr is developed in collaboration with industry leaders such as Concept2 and Technogym and integrates with Soundtrack Your Brand for a fully licensed, professional music experience in the studio.