Hi Pure Fitness

The power of rowing. The energy of group fitness.

The power of rowing. The energy of group fitness.

Jezzr ROW brings a high-energy, premium rowing experience to your club. A complete, ready-to-launch group fitness concept combining rowing, strength training, live performance tracking, music and immersive visuals.

Jezzr ROW brings a high-energy, premium rowing experience to your club. A complete, ready-to-launch group fitness concept combining rowing, strength training, live performance tracking, music and immersive visuals.

Fully adaptable to your club’s own brand.

Fully adaptable to your club’s own brand.

Book a Demo

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64,000+ workouts powered

YOUR BRAND

Your club.
Your brand.
Our technology.

Your club.
Your brand.
Our technology.

Jezzr ROW runs under your own name. Your logo, your colors and your class names, across the full experience. Members see Pure Fitness. We stay in the background.

Jezzr ROW runs under your own name. Your logo, your colors and your class names, across the full experience. Members see Pure Fitness. We stay in the background.

Branded Studio Screen and Lobby Screen

Branded Studio Screen and Lobby Screen

Your own class formats and names

Your own class formats and names

One look and feel across every location

One look and feel across every location

The Participant Tablet in Pure Fitness branding.

The Participant Tablet in Pure Fitness branding.

THE WORKOUT

Full body training.
Full on engagement.

Full body training.
Full on engagement.

The benefits of rowing. The excitement of group fitness. Powered by Jezzr.

The benefits of rowing. The excitement of group fitness. Powered by Jezzr.

1

Full body fitness

Full body fitness

Rowing intervals combined with strength exercises deliver a complete full body workout.

Rowing intervals combined with strength exercises deliver a complete full body workout.

2

Personalized intensity

Personalized intensity

Personal power zones let everyone train at their own level. One group workout, tailored to every individual.

Personal power zones let everyone train at their own level. One group workout, tailored to every individual.

3

Measurable progress

Measurable progress

Live tracking, personal bests and leaderboards make every effort count.

Live tracking, personal bests and leaderboards make every effort count.

THE MEMBER JOURNEY

The workout ends.
The experience doesn’t.

The workout ends.
The experience doesn’t.

Retention is built between classes, not just during them. Jezzr follows every member from the first stroke to the next booking.

Retention is built between classes, not just during them. Jezzr follows every member from the first stroke to the next booking.

  • In class

    Every stroke counts

    Personal tablets show wattage, distance and ranking in real time. The Studio Screen runs live leaderboards, with lighting and music in sync.

  • Right after

    Results on the wall

    Top results appear on the Lobby Screen the moment class ends. Every member receives an email with their own stats.

  • Between classes

    A reason to come back

    The online Member Dashboard tracks lifetime progress, personal records and milestones. Progress members want to keep building on.

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10,000+ workouts powered

The power of rowing. The energy of group fitness.

Jezzr ROW brings a high-energy, premium rowing experience to your club. A complete, ready-to-launch group fitness concept combining rowing, strength training, live performance tracking, music and immersive visuals.

Fully adaptable to your club’s own brand.

Book a Demo

Hi Pure Fitness

THE SYSTEM

Built to perform.
Designed to scale.

Consistent quality. Simple operations. Across every location.

Consistent quality. Simple operations. Across every location.

Turnkey

Programming, software and guidance on equipment and setup.

Consistent

Centrally managed workouts, delivered the same way in every location.

Efficient

Ready to run classes cut preparation time for your trainers.

Compatible

Works with Concept2 and Technogym rowers via ANT+.

HOW WE LAUNCH

From first call
to first class.

Once your equipment is in place, installation is typically completed within a day. We have done it in Amsterdam, Berlin, Cologne and Jeddah.

Once your equipment is in place, installation is typically completed within a day. We have done it in Amsterdam, Berlin, Cologne and Jeddah.

01

Studio check

We look at your space, your members and your existing equipment.

02

02

02

Setup and branding

Screens, tablets and sound installed. The platform styled in your brand.

03

03

03

Trainer onboarding

Your trainers learn the Trainer Control App and the class formats.

Launch

First classes go live, with our team close by for support.

THE TRACK RECORD

THE TRACK RECORD

Built by operators.
Proven in the real world.

Built by operators.
Proven in the real world.

Built by operators.
Proven in the real world.

Developed and refined through years of real world studio operations.

Developed and refined through years of real world studio operations.


Developed and refined through years of real world studio operations.

7+
7+

Years of development

6
6

Clubs
live

1000+
1000+

Workouts per month

4.9
4.9

Member
rating

IN PRACTICE · ACHTER, BERLIN AND COLOGNE

One concept.
Every location.

One concept.
Every location.

Achter runs Jezzr ROW across multiple locations. Same workouts, same energy, same quality, whichever trainer is on the floor.

Achter runs Jezzr ROW across multiple locations. Same workouts, same energy, same quality, whichever trainer is on the floor.

“Jezzr helped us elevate the entire rowing class experience. The workouts feel more dynamic, immersive and motivating, while the live data and gamification keep members highly engaged. At the same time, the platform gives our trainers more structure and consistency, making it easier to deliver high quality classes across multiple locations.”

“Jezzr helped us elevate the entire rowing class experience. The workouts feel more dynamic, immersive and motivating, while the live data and gamification keep members highly engaged. At the same time, the platform gives our trainers more structure and consistency, making it easier to deliver high quality classes across multiple locations.”

Ralf Ernst Fuhrmann

Ralf Ernst Fuhrmann

Founder of Achter

Founder of Achter

GOOD TO KNOW

Questions operators ask.

What do we need to get started?

Just a conversation. We start with a short call and demo, then configure the platform around your equipment and studio layout.

https://framer.link/isaacdsign

Do we need technical knowledge?

No. Installation is typically completed within one day, and we guide the entire setup. After launch, we monitor the system remotely and assist whenever needed.

https://framer.link/isaacdsign

Can we use our existing rowers?

Jezzr works with Concept2 and Technogym rowers, connected via ANT+.

https://framer.link/isaacdsign

Do our trainers need to create workouts?

No. Workouts are professionally designed and ready to run. With the Workout Builder you can also create your own formats.

https://framer.link/isaacdsign

How do trainers run a class?

With the Trainer Control App. Screens, lighting and music follow the workout automatically, so trainers can focus on coaching.

https://framer.link/isaacdsign

Is it only for rowing?

Jezzr powers both ROW and RIDE, and you can layer in strength, core, mobility and HIIT. Start with rowing and grow from there.

https://framer.link/isaacdsign